60 Years of Jaguar
E-Type
Described by Enzo Ferrari as "the most beautiful car ever made", this motion graphics video celebrates the 60th anniversary of my favourite car, the Jaguar E-Type. This was done just for fun.
Concept, Art Direction & Animation: Engin Sahinbas
Taraftar Ident II
After successfuly running for three years, we revamped the ident for the weekly TV program about football fans on the Turkish Super League. The program is broadcast on beIN SPORTS Turkey.
This revamp reflects some key themes that we would like to pursue in our Turkish Super League communications: Let’s be fun, not corporate. Let’s have a unified look and a single story to tell. Let’s be genuine without the extra layer of varnish. Let’s be - unfiltered.
It may be about the moment, the glory, the drama... But ultimately, it belongs to the fans.
This revamp reflects some key themes that we would like to pursue in our Turkish Super League communications: Let’s be fun, not corporate. Let’s have a unified look and a single story to tell. Let’s be genuine without the extra layer of varnish. Let’s be - unfiltered.
It may be about the moment, the glory, the drama... But ultimately, it belongs to the fans.
Concept, Art Direction & Animation: Engin Sahinbas
Sound Design: Erdem Yetim
Sound Design: Erdem Yetim
TARAFTAR IDENT II from engin sahinbas on Vimeo.
Lo
Lo is the creation of two mothers who craft beachwear and swimwear. They combine French beach styles with signature embroidery designs. To put it in their own words: We craft intemporel, classic pieces with practicality in mind. I’m responsible with the overall branding.
Creative Direction & Design: Engin Şahinbaş
Photography: Julien Aksoy, Zafer Kaptanoğlu
Creative Direction & Design: Engin Şahinbaş
Photography: Julien Aksoy, Zafer Kaptanoğlu
beIN H&E Rebrand
The flagship brand of the beIN Media entertainment network, beIN Home&Entertainment had a very outdated look and feel.
Our rebrand gave it a fresh new look together with a new premise: “home is where the fun happens”. Household objects transform, flip, morph and interact with fun 3D objects that suggest entertainment.
In today’s post covid world, people want the protection and comfort of their home and spending leisure time at home has become paramount.
We want to position our channel as “your portal to entertainment”. Our channel is your gateway to entertainment, which happens in your very home. Visual cues to this premise can be found throught the new rebrand.
Cretive Director: Abdulhakim Herdem Lead Art Director: Engin Şahinbaş
Concept Design: Engin Şahinbaş, Ozan Gönen, Sercan Altıntaş.
Art Direction: Gözde Akyol, Gülay Çakmak Kaplan.
3D Animation: Ozan Gönen, Sercan Altıntaş.
2D Animation: Gülay Çakmak Kaplan, Ahmet Said Şimşek.
Viz Artist: Cüneyt Sütlü.
Sound Designer: Erdem Yerim.
Music: Serkan Sönmezocak, Paradox Music Production.
Our rebrand gave it a fresh new look together with a new premise: “home is where the fun happens”. Household objects transform, flip, morph and interact with fun 3D objects that suggest entertainment.
In today’s post covid world, people want the protection and comfort of their home and spending leisure time at home has become paramount.
We want to position our channel as “your portal to entertainment”. Our channel is your gateway to entertainment, which happens in your very home. Visual cues to this premise can be found throught the new rebrand.
Cretive Director: Abdulhakim Herdem Lead Art Director: Engin Şahinbaş
Concept Design: Engin Şahinbaş, Ozan Gönen, Sercan Altıntaş.
Art Direction: Gözde Akyol, Gülay Çakmak Kaplan.
3D Animation: Ozan Gönen, Sercan Altıntaş.
2D Animation: Gülay Çakmak Kaplan, Ahmet Said Şimşek.
Viz Artist: Cüneyt Sütlü.
Sound Designer: Erdem Yerim.
Music: Serkan Sönmezocak, Paradox Music Production.
Derbi VS
Two clubs, two continents, one city, and a bitter rivalry.
Also known as the Intercontinental Derby, this is a promotional video for the clash between football titans Galatasaray and Fenerbahçe. The players claim that they are ready to go at it once again.
Also known as the Intercontinental Derby, this is a promotional video for the clash between football titans Galatasaray and Fenerbahçe. The players claim that they are ready to go at it once again.
Concept, Art Direction & Animation: Engin Sahinbas
Sound Design: Erdem Yetim
Sound Design: Erdem Yetim
Derbi VS from engin sahinbas on Vimeo.